FRANKSVILLE, Wis. (Oct. 16, 2014) – AW-Lake Company continues to reshape its management team in response to the growing business. Mark Iverson has been promoted to general manager of the company, reporting to Flow Division President John McKenna. In his new role, Iverson will be responsible for increasing market share and leading the future direction of the company.

“Over the last several years, Mark has played a critical role in the development of our TRICOR Coriolis product line, providing technical leadership in product line management, as well as demonstrating excellent business leadership,” McKenna said.

During his tenure at AW-Lake, Iverson has been recognized by upper management for his consistent management of the engineering and sales departments, his valuable insight and experience, and his dedication to delivering on company and division goals. His 20 years of experience in sales and instrumentation, coupled with his engineering degree from Marquette University, gives him the ideal combination of knowledge and experience to take on the top leadership role at AW-Lake Company.

Other strategic personnel added within the last quarter are Colby Lemmons, director of sales, and Robert Cobb, business development manager, oil and gas industry.

Located in the Houston area, Lemmons brings 22 years of experience in instrumentation, half of which were with Endress + Hauser in sales and management on the Gulf Coast. His extensive application experience with Coriolis flow measurement, chemical injection and net oil measurement, will make him an invaluable asset to AW-LAKE’s current customers and sales network.

Cobb will be responsible for market growth in the oil and gas sector in the Americas. Cobb has had an impressive 28-year career in measurement and control systems and instrumentation with companies such as Endress + Hauser and SOR Controls Group. He will also be based out of Houston and report to Lemmons.

AW-Lake Company, a TASI Group company, is a North American design, manufacturing and service company of flow measurement technology for the fluid control needs of various industries, including oil and gas, paints and coatings, hydraulics and pneumatics, food processing, fluid power and wastewater treatment.