BALTIMORE, Md. - As of Jan. 1, 2021, Danfoss Industrial Automation is Danfoss Sensing Solutions. Along with a new name, the company’s focus will be strengthening its portfolio and services to provide expertise and more advanced application-driven sensor technologies and solutions.

"Global megatrends increase the need for sensing. We see OEMs, wholesalers, and installers adapting to these changes and facing fundamental choices. They’re asking questions like, ‘What is the right path for us?’ and ‘Who will help us make the right decisions as we move along?’ This name change reflects our commitment to embracing that future and is our way of saying: We are your partner in navigating your journey across the digital sensor frontier—today and tomorrow," said Bert Labots, Danfoss vice president.

 Behind the name change is a new organizational setup that will enable Danfoss to offer a broader product range along with more and increasingly diverse sensor technologies.

“As a leading global player, Danfoss knows that adapting to the rapidly changing digital landscape requires a competent partner. Danfoss Sensing Solutions provides industry-leading knowhow and advanced sensor technologies to assist our customers and partners move forward. A crucial part of this journey is to extend our offering within digital sensor connectivity for wired and wireless sensor solutions. Another differentiator for Danfoss Sensing Solutions are the diagnostics and smart sensors that allow for instant programmability and remote technical support on the sensor side,” Labots said.