LANCASTER, N.Y. – Pfannenberg, Inc., announces Barbara Ross has been appointed as its new director of channel and representatives. In her new role, Ross will focus on strategically aligning with Pfannenberg's independent representative partners along with robust channel development.

Prior to this role, Ross has held several key leadership roles equipping her with over three decades of sales, representative and distribution leadership experience.

Ross’ exceptional leadership ability comes through in every organization she joins. This unwavering commitment has earned her prestigious recognition, including the PTDA Warren Pike Award for lifetime achievement in the power transmission/motion control (PT/MC) industry and the PTDA Foundation Wendy B. McDonald Woman of the Year Award.