GLENS FALLS, N.Y. – Flomatic Valves has annunced the promotion of Daniel Hidalgo to the position of LATAM sales & marketing manager. In this dual role, Daniel will continue to drive Flomatic's marketing strategy globally while expanding the company's presence in the Latin American market, which includes countries in Central and South America, as well as Mexico and the Caribbean.
“I am honored to take on this new challenge,” says Hidalgo. “Over the past eight years, our marketing initiatives have significantly strengthened Flomatic’s market position and customer engagement. Now, I’m eager to expand our LATAM presence. As a Spanish native, I bring a unique cultural understanding to this vital region. Beyond business, I’m driven by a deep commitment to improving lives through access to clean water—a fundamental need. I see immense potential to strengthen infrastructure and provide essential resources, directly impacting the well-being of these communities."
The water and wastewater industry plays a crucial role in ensuring access to clean water and effective wastewater management. With increasing global demand for sustainable solutions, the industry is projected to grow significantly in the coming years.
Nick Farrara, president of Flomatic, commented on the appointment: “I’m excited to see Daniel step into this key role. Over the past eight years, he’s demonstrated impressive success in marketing and sales, making him the perfect fit to drive further growth in these regions. Daniel’s understanding of the LATAM market and the strong relationships he’s built with our partners there give me confidence that he’ll continue to lead our efforts in these important areas. This promotion also reflects our commitment to recognizing talent within Flomatic, positioning us for continued success.”
As Flomatic continues to innovate and expand, Hidalgo's leadership will be instrumental in driving the company’s success in the water and wastewater industry. His expertise and vision will help Flomatic achieve new milestones and strengthen its position as a market leader. In his new role, Hidalgo will manage the sales force, uncover new product opportunities, find new partners, strengthen relationships, promote the Flomatic brand in the market and bring new opportunities to the company.