Franklin Electric has donated 13 Little Giant pumps to the Turtle Survival Alliance, a nonprofit dedicated to achieving zero turtle extinctions.

According to Franklin Electric, TSA's South Carolina location houses more than 600 turtles which make up 21 of the world's 25 most critically endangered species. TSA aims to cultivate "assurance colonies" of some of the most endangered turtles with the hopes of reintroducing offspring to the wild.

TSA contacted Franklin Electric after experiencing issues with some of their aquatic applications, like pools and artificial waterfalls in the turtle enclosures. The organization works to create "stress-free" environments for the turtles, using naturalistic landscaping that simulates the turtles' natural habitats.